Sport 4 Life is a charity dedicated to changing lives through the power of sport in Birmingham. We provide sports activities, exercise classes, and healthy lifestyle projects citywide, working exclusively in deprived areas. Our current projects include:

MORE SPORT
Working in partnership with a local primary care trust, we are delivering an expansive sports project designed to tackle rising levels of inactivity in Birmingham’s inner cities. We have administered £20,000 of grants to grass-roots community sports clubs, we have set up 225 new sports and dance sessions in deprived areas, we have supported 55 sports coaches to gain coaching qualifications, and we have engaged thousands of disadvantaged youngsters.

LADYWOOD AND SOHO GAMES
In the deprived inner city wards of Ladywood and Soho, primary school children are often marginalised and excluded from opportunities to participate in sport and exercise. Not when Sport 4 Life UK is around though! We deliver two gigantic school sports days annually, engaging 18 primary schools and over 500 children in a whirlwind day of competitive activities including football, basketball, athletics, and uni-hockey to name but a few.

EXERCISE 4 LIFE
Our programme of professional aerobics instruction and healthy lifestyles education has been designed specifically for disadvantaged women, especially those who find it difficult to engage with mainstream exercise provision. Our aim is to help participants to improve their cardio-vascular fitness, to lose weight, and to feel more healthy and confident in themselves. We have delivered 170 classes over the last year and have helped over 150 women to get active and lose weight.

ACTIVE KIDS
Poor health, obesity and inactivity can be big problems amongst children living within deprived, inner city estates. That’s why we have partnered with local organisation Runner Beans and developed our Active Kids classes – fun physical activity games combined with health-themed lessons – designed specifically for children most in need of a health and confidence boost. We deliver weekly classes throughout Birmingham, working in partnership with schools and Sure Start Centres.

STREET SPORT
Our flagship sports outreach project provides structured sports coaching sessions in inner-city parks across four highly deprived estates in Birmingham, engaging hundreds of underprivileged children and young people every week. We use sport as the tool to steer participants away from lives of crime, anti-social behaviour, and low self-esteem, and to develop them into individuals who are able to achieve, be healthy, and make a positive contribution to society.

ALL NATIONS FOOTBALL
All Nations Football is an initiative that is developing opportunities in football for disadvantaged men in Birmingham, including refugees, asylum seekers and recovering drug users. The project uses football as a tool to better lives, and is attended by men from all over the world – Sudan, Iran, Afghanistan, Togo, Ivory Cost, Congo, Ethiopia, and Kuwait to name but a few – giving rise to the name “All Nations Football”.